Winter Wonderland

Hyde Park, London


Our client, a leading brand activation company asked us to provide a fully branded & cladded large outdoor LED screen at the main entrance to Winter Wonderland in Hyde Park, London.
With over 1,000,000 visitors over the festive season.
Hyde Park Winter Wonderland Entrance ROE MC7 LED screen outdoor cladded


The structure was cladded in branded vinyl and attention to detail was key in avoiding any challenges on site; pre-planning and testing fully were particularly important precautions.

Due to adverse weather conditions, the iMAG team had to be prepared for all eventualities.
Hyde Park Winter Wonderland ROE MC7 Outdoor cladded LED screen London
entrance winter wonderland Hyde Park ROE MC7 Outdoor Cladded MC7 LED screen


Working in partnership to understand the clients objectives allowed us to provide an exciting brand activation, using high resolution outdoor ROE MC-7 LED along with content controls, playback, processing, media switching and sound equipment.

The branding of the structure created a visual centerpiece to attract and engage the excited audiences attending this fantastic festive extravaganza!

The extensive knowledge and experience of the iMAG team allowed us to over come the challenges that a British winter can inevitably create.

It was a pleasure for our team to supply this iconic annual event!

Big wheel entrance winter Wonderland ROE MC7 LED screen cladding imag outdoor

Equipment & Testimonials


40 MC-7 ROE LED Panels

1  E-Vision Screen Processor

1 Content Scaler

1 Playback Pro for Media Playout

1 Freeview box for live TV

1 Switcher 1 Supporting base structure

1 Sound System

3 48” LED TVs on stands

1 Distribution Amplifier to link TVs

Agency Director says:

The team at IMAG did a fantastic job for us, providing the full technical production; adding another dimension to the delivery of our message.  Very professional and efficient & a dream to work with.


Harwell Road
Nuffield Industrial Estate
BH17 0GE

Tel: 01202 282202