Hillsong Colour Conference
O2 Arena, London
As a longstanding partner of the globally recognised Hillsong brand, iMAG was once again entrusted to deliver a standout visual centrepiece for their prestigious Colour Conference at the O2 Arena in London. With over 15,000 attendees and just five hours to complete the setup, the stakes were high. Our challenge? Design and install a visually stunning LED set that delivered on every level.
The Challenge
The Hillsong team wanted a large, curved LED video wall as the centrepiece to transform the main stage into an immersive, unified canvas for high-resolution graphics, scripture, and live crowd shots. The scale and complexity of the build were amplified by the short five-hour window available for setup inside one of the UK’s largest indoor venues. Visibility from all audience angles and seamless visual delivery were paramount.
The Solution
We designed and delivered a spectacular 18m wide, 7m high curved LED screen using ROE MC7-H 7mm indoor LED panels, chosen for their high-resolution performance and exceptional reliability. The centrepiece was flanked by three LED columns on either side, fully integrated with the main backdrop to allow pixel-mapped content to stretch across the entire visual plane.
To enhance legibility for those seated at greater distances, we installed an additional eight relay screens throughout the venue, each connected to the main display feed to magnify smaller text and ensure clarity. Every panel was pre-tested to ensure flawless pixel integrity, and our team used ROE touring frames to accelerate the build process, maximising efficiency and precision.
Despite the tight turnaround, the installation of 390 LED panels—driven by E-Vision processors and content scalers—was completed on time and to the highest standard. Our experienced project managers and technical crew orchestrated a flawless delivery, ensuring the final effect was nothing short of breathtaking.
The Result
The end result was a concave LED video wall spanning over 135 sqm, an immersive stage backdrop that elevated the entire production. This creative and technical solution captured the audience’s attention and allowed Hillsong to convey its message with clarity, emotion, and impact. The fusion of technical brilliance and storytelling created a spiritual and sensory experience that will be remembered for years to come.
Client Feedback
"I love working with the iMAG team. From Charli’s can-do, solutions-focused attitude to Alex’s creative wizardry, and the crew’s ability to install colossal sets quickly and smoothly, they’re among the best teams we’ve partnered with. Whether it’s our West End theatre productions or massive arena shows at London’s O2 and Wembley arenas, iMAG consistently delivers. Their top-tier, well-maintained gear and team of geniuses bring every project, no matter the size, to life. Even our wildest ideas with impossible deadlines end up looking spectacular. We can’t thank them enough."
Hillsong UK Production Manager
Equipment used:
- 390 Panels of ROE Visual MC7-H
- 3 E-Vision LED Screen Processors
- 3 Content Scalers
